The Cost of Standing Still:
What CFOs Should Know About DDoS Attacks

12 May, 2025

Distributed Denial of Service (DDoS) attacks aren't just an IT nuisance-they're a serious financial risk.

When your systems are flooded and operations freeze, revenue stops. But the real damage? It's what happens after the attack. Let's break it down.

Downtime Is Expensive-and Hackers Know It

Modern DDoS attacks are designed to overwhelm your servers, websites, and apps.

Even a few minutes of downtime can disrupt transactions, frustrate customers, and stall business-critical services. For many companies, every second = lost money.

Mitigation Gaps Lead to Hidden Costs

Most businesses have basic firewall protections-but they aren't built to handle massive traffic floods or multi-vector attacks.

Without real-time DDoS mitigation, the hidden financial impact stacks up:
  • Operational downtime
  • Missed SLAs and client penalties
  • Resource drain from IT teams pulled into crisis mode
  • Reputation loss from disrupted services
The Cost of Standing Still: What CFOs Should Know About DDoS Attacks
What Smart Mitigation Looks Like

Mitigation today isn't just blocking traffic-it's adaptive, multi-layered protection.

GDS's approach includes:
  • Early detection at the edge of the network
  • Real-time traffic filtering using AI and ML
  • Multi-layer mitigation across the infrastructure
  • Fast rerouting and load balancing
It's like having a digital bodyguard, ready before trouble hits.
CFOs: Here's What You Can Do Now

Mitigation today isn't just blocking traffic-it's adaptive, multi-layered protection.

GDS's approach includes:
  • 1. Factor DDoS protection into your risk strategy. Don't leave it to IT alone.
  • 2. Invest in scalable, always-on mitigation solutions. Downtime costs more than prevention.
  • 3. Review your incident response plans. Make sure mitigation is built-in, not bolted on.
It's like having a digital bodyguard, ready before trouble hits.
It's Not If-It's When

DDoS attacks are rising in volume and complexity. For businesses, this isn't just about tech-it's about resilience.
The right mitigation strategy protects not just uptime, but your bottom line.

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